Starbucks Features Their 2016 Planner

Starbucks Presents the Moleskine 2016 Planner

Photo by Keven Calugan

Every year Starbucks company produces a lovely and creative planner for the upcoming year. This November, Starbucks started to launch their limited edition Starbucks 2016 planners. The planner is a free gift for customers who are able to purchase 18 beverages from their cafe. As previous customers would know, 18 stickers in exchange for one planner. 

Lots of customers love the Starbucks planner because of its creative design that is not like any other in the market - thanks to their marketing staff who try to be innovative and creative every year. Plus, there's a lot of fun freebies included in the planner.

Basically, there are two kinds of customers who go to Starbucks. First type of customers are those who go to the coffee shop to socialize, hang out, relax, and be entertained. The other type of customers are those who just want to have a cup of joe or simply because they love the drinks. But this Christmas season, there's another type of customer who would go to Starbucks just to avail of the limited edition planner. It's a brilliant marketing strategy to keep their clients coming back for more.

What's new in the Starbucks 2016 planner:

Every year, Starbucks tries to be creative and fun when it comes to the design of their planner. Here are the modifications for the Starbucks 2016 planner.

• The Mini Planner Edition. As you can see in the photo above, the new planner comes with a mini version to suite the varying lifestyles of their customers. It is handy and ideal for people who love to carry light. Typically it has the same design and print as the original one. Sad to say that the customers still need to purchase 18 beverages to avail of the mini planner, same with the original version.
• Lighter and Thinner. The new planner is thinner and lighter compared with the previous ones with the thick covering. This time the cover of the Starbucks 2016 planner is made with a simple and humble touch. Because of this, the planner is now more convenient to bring anywhere you go! I guess they took suggestions from the old planners they launched.
• New Print Style. Of course, the print style changes every year. The inside of the planner looks like a notebook with more space to write on. Not to worry, it still comes with lots of fun freebies. 

Those are the new things you could find in the Starbucks 2016 planner. Thank you for reading through the article. Have a happy holidays!